All the things little.

Intelligent Idiots, Ahmedabad
Intelligent Idiots Logo, Ahmedabad

Intelligent Idiots is a quirky store based out in Ahmedabad housing all the things your abode, partner-in-crime, and friends need. The venture kick-started their commerce voyage in March, 2012 with a brick and mortar store and now a delightful e-commerce and brand. An alliance as a freelance content writer and designer of travel collection!


Things that i did and do for this uber cool brand as a freelance content writer:

  • Website Creative Writing
  • Product Design
  • Conceptualization
  • Occasionally Social Media Coordination
  • Bring some fun

Expectation: We require too much of FUN content but should relate. Nothing out of the blue or swaddled in wrong words but CONNECT. Simply yet quirky

Recently, i worked on their Raksha Bandhan and Independence Day Social Media Campaigns:

Intelligent Idiots, Ahmedabad

Independence Day Campaign – Culture of India

All we wanted to say “HELLO” in diverse expressions. With right Namaste, we can easily trace a connect in this country, diversity. Our captions revolved around all things stereotypes. For instance, South India is one state and everyone is Madrasi. Marathi folks get servant roles in Bollywood movies and Rajasthan is a desert and people still commute on camels.



Intelligent Idiots, Ahmedabad
Raksha Bandhan Campaign – #BrotherSister


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